Adidas

IllUSTRATION
ART DIRECTION
INSTALATION 

 

Studio 423, a leading agency in London approached our designer Polly to create a window installation for an Adidas Originals’ store opening. The brief focused on finding inspiration from local surroundings and contemporary youth culture. The store is located at Field’s shopping complex on Amager, a district which is known for its modern architecture and vibrant new community.

It features youth figures, surrounded by Amager’s architectural hotspots, all performing various tasks, sports, or poses. Kept within the Adidas Originals colour scheme, the subtle balance of Polly’s illustrations and their cool-kid, modern style has been highlighted and preserved.

The piece itself is still up and can be seen at Field’s main entrance    

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